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Saturday, February 12, 2011

Think about it...

watch this first
Fellow travelers,

Did you notice that this ad was 30 seconds of funny, but not much else? I have been paying attention to commercials recently, trying to figure out what EXACTLY they were saying. Most of the time, not much. The ones that do contain a lot of info, are usually boring.

This probably is not a news flash, but if ad companies are spending billions of dollars on ads that don't have much content, but plenty of laughs, then they must think it works. What does that say about us?

I know personally I tend to make decisions based on how I feel about things. Since I know this, I try to use facts to help shape my feelings (Know Thyself...thanks famous Greek dude). Yet, I am still amazed at times at how sometimes I want something just because I thought the commercial was funny.

And so I had this revolutionary idea. What if we all just thought things? What if whenever we saw a commercial we didn't just laugh at the guy getting bad counseling from a former drill instructor, but we also said "man that is funny...but it doesn't mean the insurance is good". Or if whenever we see some show that spouts out some lie, we didn't just sit there and assume everyone knows it is a lie...we call it out, "hey, that is so wrong", like the boy calling out the naked emperor. That is something we all know...but until we say it, it can be kept in our thoughts and not actually affect our actions...

So guard your mind, think about things, and call out absurdities. You will be surprised at how much more you will laugh, and how much less you will persuaded by other peoples attempts to get you to do things.

Happy Trails,


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